Non-Cruelty-Free Companies List

I created this list with the help of various websites, that include but are not limited to: Peta, Leaping Bunny, Humanely Chic, My Beauty Bunny, and Beauty Fool. Companies that do not test themselves but are owned by companies that do have an asterisk (*) next to them.

A
Almay * (parent company: Revlon)
Always (parent company: Procter & Gamble Co.)
Aquafresh (parent company: GlaxoSmithKline)
Arm & Hammer (parent company: Church & Dwight)
Aveeno (parent company: Johnson & Johnson)
Avon Products
Axe (parent company: Unilever)

B
Band-Aid (parent company: Johnson & Johnson)
bareMinerals * (parent company: Shiseido)
Benefit Cosmetics
Bobbi Brown * (parent company: Estee Lauder)
Burt’s Bee’s * (parent company: Clorox)

C
Chapstick (parent company: Pfizer)
Clean and Clear (parent company: Johnson & Johnson)
Clinique (parent company: Estee Lauder)
Clorox
Colgate (parent company: Colgate-Palmolive)
Coty
Cover Girl (parent company: Procter & Gamble Co.)
Crest (parent company: Procter & Gamble Co.)

D
Dial (parent company: Henkel Consumer Goods Inc.)
Dove (parent company: Unilever)
Downy (parent company: Procter & Gamble Co.)

E
Essie (parent company: L’Oreal)
Estee Lauder

F
Febreeze (parent company: Procter & Gamble Co.)

G
Garnier (parent company: L’Oreal)

H
Heads and Shoulders (parent company: Procter & Gamble Co.)

I
Ivory (parent company: Procter & Gamble Co.)

J
Johnson & Johnson

K
Kiehl’s (parent company: L’Oreal)

L
LancĂ´me (parent company: L’Oreal)
Le Labo (parent company: Estee Lauder)
Lysol (parent company: Reckitt Benckiser)

M
M.A.C. Cosmetics (parent company: Estee Lauder)
Mary Kay
Maybelline (parent company: L’Oreal)
Marc Jacobs
Michael Kors (parent company: Estee Lauder)

N
NARS * (parent company: Shiseido)
Nair (parent company: Church & Dwight)
Neutrogena (parent company: Johnson & Johnson)
Nicole by OPI * (parent company: Coty)
NYC Cosmetics * (parent company: Coty)
NYX *  (parent company: L’Oreal)

O
Organix Hair * (parent company: Vogue International)
OPI * (parent company: Coty)
Origins * (parent company: Estee Lauder)

P
Pantene (parent company: Procter & Gamble Co.)
Philosophy *  (parent company: Coty)
Proctor & Gamble Co.
Pureology * (parent: L’Oreal)

Q
n/a

R
Revlon (parent company: Estee Lauder)
Rimmel (parent company: Coty)

S
Sally Hansen (parent company: Coty)
Secret (parent company: Procter & Gamble Co.)
Shiseido
Suave (parent company: Unilever)

T
Tarte * (parent company: Kose)
The Body Shop * (parent company: L’Oreal)
Tom’s of Maine *  (parent company: Colgate-Palmolive)

U
Urban Decay * (parent company: L’Oreal)

V
Vaseline (parent company: Unilever)
Veet (parent company: Reckitt Benckiser)
Vicks (parent company: Procter & Gamble Co.)
Victoria’s Secret Beauty * (parent company: Limited Brands)

W
Windex (parent compant: S.C. Johnson)

X
n/a

Y
Yves St Laurent (parent company: L’Oreal)

Z
n/a


Disclaimer:
  • I look at the company's parent company to determine whether or not they are 100% cruelty-free. I do not and will not support a brand that has sold out to a company that tests on animals. I feel this way because if I buy from a company that does not test on animals but is owned by a company that does, my money indirectly will fund animal testing.

  • I look to see if they sell their products in China. Though some companies are cruelty-free, if they sell their products in China, I will not buy from them. The reason is because Chinese government conducts mandatory animal tests on all animal products imported into the country. So, even if a company does not test their products or ingredients on animals, if they sell in China, they are not considered cruelty-free. Brazil is another country that requires some, but not all, cosmetics to be tested.
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